![]() Don't waste any time introducing the basic facts of your movie to your audience. For instance, the original trailer for Office Space (1999) displays the iconic "gold-text-and-spotlights" 20th Century Fox logo by having it print from an office Xerox machine.Įstablish your mood, genre, and main character. Note also that, in rare cases, the standard logos of the studio and/or production company are creatively modified to fit the mood of the trailer.In fact, most trailers use the precious seconds spent showing these logos to start playing music that establishes the mood of the trailer (more on this below) and/or playing audio dialog from the film. ![]()
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